Shop Black-Owned Haircare Brands at Sephora
For Black consumers, haircare products are a mainstay in our daily regemin. Availablity of Black-owned haircare is important. Not just availability at the local “beauty supply”, but global accessibility is important. That’s where comes into play. Sephora has made strides in brand inclusivity since the Black Lives Matter call outs to beauty purveyors in 2020 forward. Black-owned brands are more prevalent and featured on the shopping site.
Of course, we all know the more popular Black-owned brand’s names — Fenty Beauty, skin, and hair, Pat McGrath Labs, Chris Collins, Briogio, Pattern, Danessa Myricks to name a few. However, there are more haircare brands available at Sephora that many are unaware of. So we are taking this opportunity to share the Black-owned haircare brands available on Sephora.
Equally important are the ingredients in the products tailored to the needs of Black consumers. Main ingredients in Black hair care focus on intense moisture, hydration, and sealing, commonly featuring shea butter, jojoba oil, castor oil, coconut oil, and aloe vera. These ingredients are used to combat dryness, breakage, and scalp issues by providing nutrients, vitamins (A, E), and fatty acids to nourish textured hair.
SHOP BLACK-OWNED HAIRCARE AT SEPHORA
BREAD BEAUTY SUPPLY

Editor’s Picks from BREAD BEAUTY SUPPLY
MELANIN HAIRCARE

Editor’s Picks from MELANIN HAIRCARE
ADWOA BEAUTY

Editor’s Picks from ADWOA BEAUTY
SIENNA NATURALS HAIRCARE

Editor’s Picks from SIENNA NATURALS
PATTERN by Tracee Ellis Ross

Editors Pick’s from PATTERN

Editor’s Picks from Briogo



