Beauty,  Beauty News,  Men's Grooming,  Palmer's

Manly Monday: Devin and Jason McCourty for Palmer’s Cocoa Butter Formula Lotion for Men

NFL players (and twins) Devin and Jason McCourty took on new roles – as spokespeople for the new Cocoa Butter Formula Lotion for Men from Palmer’s skincare, a brand the brothers have used since childhood.

As the new faces of the first-ever product by the cult classic brand created just for men, Devin and Jason (who play for the New England Patriots and Tennessee Titans, respectively) filmed a football-themed ad campaign at their alma mater, Rutgers University.

The twins were a natural fit as brand spokespeople for the new men’s lotion for both body and face, as Palmer’s products are popular in professional sports locker rooms’ across the country.

In this photo released by Palmer's, NFL players and twins, Jason, left, and Devin McCourty, take on new roles as models at their advertising shoot for Palmer's brand new Cocoa Butter Formula Lotion for Men at their alma mater, Rutgers University, Tuesday, Sept. 20, 2011 in Piscataway, NJ. (AP Photo/Palmer's, Gary He)

The new Cocoa Butter Formula Lotion for Men is an all-in-one grooming product for the active man. It’s equipped with Cocoa Butter and Vitamin E for superior hydration and has a fresh, masculine scent.

The 8.5 oz. bottle retails for $4.50 and 13.5 oz. pump bottle retails for $5.99. It hits drugstores this month.

Top left photo—In this photo released by Palmer's, from left, NFL players and twins, Devin and Jason McCourty, slather on Palmer's new Cocoa Butter Formula Lotion for Men during their advertising shoot for the product at their alma mater, Rutgers University, Tuesday, Sept. 20, 2011 in Piscataway, NJ. (AP Photo/Palmer's, Gary He)

 

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