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New York Fashion Week Spring 2013: Get the Look—Alexander Wang Runway Hair with Redken

Redken Creative Consultant Guido, always looking to put a new spin on the ponytail, created a futuristic, modern interpretation of one at the on runway with from Alexander Wang.   The style was sleek and even robotic in front, but the back was all natural, disheveled texture with a bit of a wave.

"I'm always challenging myself to update classics, and the look at Alexander Wang today is a ponytail with a different point of view. Alex wanted a small head this season, so this started as a low pony kept close to the head. But I then added a strip of tape down the center part which makes the style really become more than a simply pony. The severity of the tape almost makes you look twice – which makes sense with the collection."
-Guido, Redken Creative Consultant

Redken Products:

-NEW Satinwear 02 prepping blow-dry lotion
-Fashion Work 12 versatile working spray

Create the Look:

  1. On damp hair, create a center part that's clean but not perfectly straight.
  2. Apply satinwear 02 prepping blow-dry lotion and dry hair with a Sultra Temptress dryer, leaving natural texture in the bottom two thirds.
  3. Create a low pony at the nape of the neck keeping the hair tight to the head.
  4. Using a curling iron like the Sultra Bombshell Cone, create a slight bend to the hair in the pony.
  5. Adhere tape to the center part, running about an inch down the center of the forehead.
  6. Mist fashion work 12 versatile working spray all over finished style to keep the front sleek and add texture and flexible hold in the back.
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