Transition From Relaxed To Natural—Beautifully with Carol’s Daughter’s New Groundbreaking Carol’s Daughter Transitioning 1-2-3 Kit!
WHAT IS IT? The first haircare treatment kit to uniquely address the most concerning problems women face when transitioning from relaxed to natural hair: product build-up, scarred scalp and breakage at demarcation points.
WHAT’S THE STORY? For years women have been deciding to go natural, giving uptheir straight, relaxed hair for their natural texture. This cultural shift has been growing and building, leaving a new definition of beauty on the table—and she’s not the girl on the relaxer box anymore! Despite the rapid decline of relaxer kit sales there is still no solution for women going through this incredibly stressful, frustrating and emotional time. Transitioning isn’t just a process of changing your hair, it’s a transformation that affects the way you see yourself and the way others see you.
Now women can not only understand the reasons this hair evolution is so difficult, but also have a clear, simple solution to remove all the guesswork and fear.
HOW DOES IT WORK? Transitioning hair has specific needs the new Carol’s Daughter Transitioning 1-2-3 Kit addresses:
BIOTIN: A vitamin necessary for cell growth that promotes healthy hair
SOY PROTEIN: Deeply conditions and adds strength for fewer breaks while washing
SUGARCANE: Gently exfoliates the scalp to let healthier skin breathe
VERA FRUIT: Helps heal the scalp to create a better environment for hair to grow
OLIVE OIL: Targets the most damaged parts of hair to strengthen and prevent breakage
COCONUT: Instantly detangles hair while deeply moisturizing
MURUMURU SEED OIL: Rich in oleic acid for supple, softer hair
LOVE IT! WHERE DO I FIND IT?
Carol’s Daughter Transitioning 1-2-3 Kit ($40) is available at Carol’s Daughter Stores, Carolsdaughter.com, Sephora, Macy’s, Dillard’s, Ricky’s, HSN and Regis Salons nationwide beginning June 2012.