Paul Mitchell has aligned with the American Cancer Society to advance the fight against breast cancer with three limited-edition pink products with gold accents— the Express Ion Dry HotLight, Express Ion Curl XL and Hot Off The Press thermal protection spray.
Limited-Edition Express Ion Dry HotLight uses Express Ion Complex technology to cut drying time by 60% to deliver a superior blowout, keeping hair hydrated and healthy. The dryer is ultra-lightweight with an ergonomic balance for full control.
Limited-Edition Express Ion Curl XL has an extra-large 1 ½” aluminum barrel that heats up to 400°F and features the Paul Mitchell Express Ion Complex—a blend of silicone and ceramics—to heat hair quickly and gently from the inside out for lush, frizz-free curls.
Limited-Edition Hot Off the Press is a thermal hair protectant builds a weightless barrier between fragile strands and hot tools. The multi-purpose, humidity resistant formula shields hair from damage while providing flexible hold for styling.
Available through October 2011 only in professional salons and Paul Mitchell Schools; visit www.paulmitchell.com for locations.
The American Cancer Society is a nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem. Headquartered in Atlanta, Georgia, the ACS has 12 chartered Divisions, more than 900 local offices nationwide, and a presence in more than 5,100 communities. To learn about this organziation, go to www.cancer.org.