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Beauty News: Ole Henriksen Launches EMPOWER Collection

Beauty News: Ole Henriksen Launches EMPOWER Collection



EMPOWERCOLLECTION #PowerYourGlow

OLE HENRIKSEN presents a new skin care collection for the young woman who is just beginning to experience her first signs of aging. She is noticing that her skin is looking a bit duller and more dehydrated, and is missing that “lit from within” glow that she had always taken for granted. Her skin is beginning to show signs of stress and aging, and she realizes that she needs to start using a daily routine to preserve her skin’s youthful radiance.

Enter EMPOWER™, a daily skin care routine that delivers a surge of featherweight moisture and a powerful antioxidant boost with innovative, nature-based Scandinavian ingredients to power your youthful vitality and glow. EMPOWER tackles every issue a millennial is starting to see in her skin: dullness, dehydration, fatigue, uneven skin tone and loss of radiance, all while fortifying the skin’s barrier and protecting it from damaging free radicals. Inspired by the wonders of the Arctic, EMPOWER utilizes the strength of antioxidant-rich Arctic Cloudberry to fight free radical damage, omega-6 powerhouse Nordic Cotton to deliver weightless hydration and White Willow Bark to gently resurface skin with its healthy exfoliating properties.

EMPOWER foaming milk cleanser 6.7 oz. ($26) A unique lightweight milk that transforms into a creamy lather to effortlessly and gently dissolve all traces of dirt, impurities and makeup, while preserving skin’s natural moisture, never stripping it. As it cleanses, EMPOWER Foaming Milk Cleanser simultaneously fortifies skin from the onslaught of damaging free radicals, with Arctic cloudberry, Nordic cotton and Willow bark extracts. Skin isleft clean, soft, supple and revitalized.

Ole Henriksen EMPOWER foaming milk cleanserKey ingredients:

Arctic Cloudberry: jam-packed with vitamin C, this antioxidant-rich Nordic berry fends off free radical damage, protecting and fortifying skin

Nordic Cotton: Omega-6 powerhouse that delivers weightless hydration while calming and cushioning skin

White Willowbark: Gently resurfacesthe skin with mild exfoliating properties, creating a youthful glow

Skin types: normal to dry types/age prevention

Instructions for use: Dispense 1 pump into palm in the AM and PM, and massage into damp skin. Rinse clean with warm water and follow with empower featherweight moisturizer.

EMPOWER featherweight moisturizer 1.7 oz. ($36) Infused with antioxidant-rich arctic cloudberry to fight free radical damage, omega-6 powerhouse Nordic Cotton to deliver weightless hydration and white willow bark to gently resurface skin, EMPOWER Featherweight Moisturizer will delight your senses and quench your skin’s thirst with refreshing moisture. Use at the first signs of fatigue and dullness to power and boost your skin’s natural vitality & glow. Provides a great foundation for makeup application.

Ole Henriksen EMPOWER featherweight moisturizerKey ingredients:

Arctic Cloudberry: jam-packed with vitamin C, this antioxidant-rich Nordic berry fends off free radical damage, protecting and fortifying skin

Nordic Cotton: Omega-6 powerhouse that delivers weightless hydration while calming and cushioning skin

White Willowbark: Gently resurfacesthe skin with mild exfoliating properties, creating a youthful glow

Skin types: normal to dry types/age prevention

Instructions for use: In the PM, apply a layer to clean face, neck & décolleté

EMPOWER hydrating hand creme 2 oz. ($20) – Sephora.com only

This comforting hand crème melts deep into the dermal layer to hydrate, nourish without greasiness and powers skin’s natural moisture barrier to lock in vital moisture and nutrients. Potent arctic cloudberry, Nordic cotton and White Willowbark extracts strengthen skin’s resilience from onslaught of damaging free radicals before they can cause premature signs of aging like dullness, fine lines and discoloration, preserving skin’s youthful vitality.

Ole Henriksen EMPOWER hydrating hand creamKey ingredients:

Arctic Cloudberry: jam-packed with vitamin C, this antioxidant-rich Nordic berry fends off free radical damage, protecting and fortifying skin

Nordic Cotton: Omega-6 powerhouse that delivers weightless hydration while calming and cushioning skin

White Willowbark: Gently resurfacesthe skin with mild exfoliating properties, creating a youthful glow

Skin types: normal to dry types/age prevention Instructionsfor use: apply to hands, massaging over skin and into nails for full absorption

OLEHENRIKSEN® EMPOWER collection is available September 2015 at Sephora and Sephora.com




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