So many cosmetic companies are now on board with exclusive products for National Breast Cancer Awareness Month, that I feel no guilt when I buy a cute little lipgloss or compact or body wash whose proceeds benefit Breast Cancer Research. I can’t wait to see the adorable packaging and pretty pink products that are limited editions for the month.October of each year affords me the opportunity to splurge on makeup that makes a difference.
On a more serious note however, I have lost friends and family to breast cancer. My cousin recently had a double mastectomy and is now a survivor. When I was 40 I was breast feeding my youngest daughter (that’s what too much tequila in Las Vegas can do for you) so I missed that customary first mammogram at 40 years of age, but since that time I have been regularly getting screened. Additionally I do my own breast checks in the shower. If you are not regularly checking you breast for irregular lumps and need to learn how now. Visit the American Cancer Society’s web page.
While working for the Marin County chapter of the Campaign for Safe Cosmetics, I became friends with Genevieve, a cancer survivor, who now works for the Breast Cancer Fund in San Francisco. Some startling data about breast cancer from the Breast Cancer Fund:
In the United States, a woman’s lifetime risk of developing breast cancer is an alarming 1 in 8i, and no more than 1 in 10 women with breast cancer has a genetic history of the disease.ii A growing body of scientific evidence points to toxic chemicals and radiation as factors contributing to the high rates of breast cancer.
A Few Breast Cancer Facts
Between 1973 and 1998, U.S. breast cancer incidence rates increased by more than 40 percent.iii In 2008, an estimated 250,000 U.S. women were diagnosed with breast cancer and 40,500 died of the disease.iv
An estimated 80,000 synthetic chemicals are registered for use in the United States; fewer than 10 percent have been fully tested for their effects on human health.v
Emigrants from low‐risk to high‐risk regions face increased risk of breast cancer, especially those who move before age 20.vi This and other data tell us that characteristics of modern societies affect risk.
A great resource to insure that proceeds from you purchases are actually funding breast cancer is thinkbeforeyoupink.org.
My Shop Pink Picks
1. Sonia Kushak BCRF Brush Up on Pink 4-pc. Purse Set, $12.99. 15% of sales from each item goes to the Breast Cancer Research Foundation. Available at target.com.
2. Jane Iredale Christina PureMoist LipColour, named for cancer survivor Christina Applegate. $19 Two dollars of each purchase goes toward a minimum donation of $25,000 to Living Beyond Breast Cancer.
3. Avon Breast Cancer Crusade Moisturizing Bar Soap $4. Available at avonfoundation.org.
4. L’Oreal Color of Hope Cosmetics Bag , $29.95 at drugstores. $5 from each cosmetics bag sold goes to the Ovarian Cancer Research Fund.
6. Estee Lauder Evelyn Lauder Lip Set, $22. $500,000 goes to The Breast Cancer Research Foundation.
8. Smashbox PHOTO FINISH LIPSTICK TO BENEFIT SUSAN G. KOMEN FOR THE CURE , $22. A portion of proceeds benefit Susan G. Komen for the Cure.